Plenty of products are advertised with commercials that smack of postmodernism (see Old Spice for the last decade) but OK Soda is the example of why deconstructing consumerism can't be the basis of a major brand.

July 10, 2017 at 07:36PM
via Digg http://ift.tt/2sHG9so
July 10, 2017 at 07:36PM
via Digg http://ift.tt/2sHG9so
The Story Of 'OK Soda,' The Pop Coca-Cola Advertised With Postmodern Anti-Advertising Branding
Reviewed by Unknown
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July 10, 2017
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